Privacy Policy

Privacy Policy

Last updated: August 25, 2026

This Privacy Policy explains how Shenzhen Xunfu Electronics Co., Ltd., operating the Zenith Bamboo | Handmade Bracelets store (“Zenith Bamboo,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information when you visit www.hongcai97.com, place an order, create an optional customer account, communicate with us, or otherwise use our services.

Who Is Responsible for Your Information

The seller and business responsible for this store is:

Shenzhen Xunfu Electronics Co., Ltd.
A601-2, No. 323 Donghuan 1st Road, Helian Community, Longhua Street, Longhua District, Shenzhen, China
Email: zhanghongcai97@gmail.com

Personal Information We Collect

Depending on how you interact with the store, we may collect or process:

  • Contact and identity information: name, email address, phone number, billing address, shipping address, and recipient details.
  • Order and transaction information: products viewed or purchased, cart activity, order history, returns, refunds, discounts, shipping method, and transaction records.
  • Payment information: payment method and payment-confirmation details. Full payment-card information is generally processed by Shopify and payment providers rather than stored directly by us.
  • Account information: login details, account preferences, saved addresses, and account activity when you choose to create an account. Customer accounts are optional.
  • Communications: messages, support requests, reviews, survey responses, and information you provide when contacting us.
  • Device and usage information: IP address, browser, device type, operating system, cookie identifiers, pages viewed, referring pages, interactions, approximate location, and date and time of activity.
  • Marketing information: email subscription status, advertisement interactions, and preferences relating to promotional communications and personalized advertising.

How We Collect Information

We collect information directly from you, automatically through cookies and similar technologies, from Shopify and service providers that support the store, and from advertising, analytics, payment, fulfillment, fraud-prevention, or logistics partners.

How We Use Personal Information

We use personal information to:

  • operate the store and provide requested products and services;
  • process payments, confirm orders, fulfill and deliver purchases, provide tracking, and handle returns or refunds;
  • create and maintain optional customer accounts;
  • respond to questions and provide customer support;
  • detect, investigate, and prevent fraud, abuse, security incidents, and illegal activity;
  • improve product selection, website functionality, customer experience, and business operations;
  • measure site performance and marketing effectiveness;
  • send marketing communications where permitted and honor unsubscribe requests;
  • personalize content and advertising where permitted by law and your choices; and
  • comply with legal obligations, enforce our terms and policies, and establish or defend legal claims.

Cookies, Analytics, and Advertising

We and our partners, including Shopify, may use cookies, pixels, local storage, and similar technologies to keep the store functioning, remember preferences, analyze use, prevent fraud, measure advertising, and personalize content or ads.

Where required, non-essential technologies are used only after obtaining the required consent. You can change cookie choices through the cookie-preference controls available on the store where provided. Browser settings may also allow you to block or delete cookies, but doing so can affect store functionality.

We may disclose identifiers and activity information to advertising or analytics partners, including platforms used to measure or deliver ads. Under certain privacy laws, this may be considered a “sale,” “sharing,” or processing for targeted advertising, even when no money is exchanged.

How We Disclose Personal Information

We may disclose personal information to:

  • Shopify: the platform that hosts and powers the store, checkout, customer accounts, analytics, and related services;
  • payment providers: to authorize and process payments and prevent fraud;
  • shipping, fulfillment, and logistics providers: to prepare, transport, track, and deliver orders;
  • technology and service providers: for hosting, customer support, email, analytics, security, data storage, and business operations;
  • marketing and advertising partners: to measure campaigns and provide advertising, subject to applicable law and your choices;
  • professional advisers and authorities: when reasonably necessary for legal, accounting, compliance, safety, fraud-prevention, or dispute purposes; and
  • business transaction participants: in connection with a merger, financing, acquisition, restructuring, or sale of business assets, subject to appropriate safeguards.

We do not disclose personal information for unrelated purposes without an appropriate legal basis.

Relationship With Shopify

The store is hosted by Shopify. Information submitted to the store is transmitted to and processed by Shopify and its service providers to provide and improve commerce services. Shopify may process certain information for its own purposes as described in the Shopify Consumer Privacy Policy and may offer additional privacy choices through the Shopify Privacy Portal.

International Transfers

We, Shopify, and our service providers may process information in countries other than the country where you live, including China, the United States, Canada, and other locations where service providers operate. Where required, we use recognized safeguards for international transfers.

Data Retention

We retain personal information for as long as reasonably necessary to provide services, maintain business and transaction records, comply with tax, accounting, customs, consumer-protection, and other legal obligations, resolve disputes, prevent fraud, and enforce agreements. Retention periods vary according to the type of information and the reason it is processed.

Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. No transmission or storage system is completely secure, so absolute security cannot be guaranteed. Do not send sensitive payment or identity information through ordinary email or messaging.

Your Rights and Choices

Depending on where you live, you may have rights to request access to, correction of, deletion of, or a portable copy of personal information, and to object to or restrict certain processing. You may also have the right to withdraw consent or appeal a decision. These rights can be subject to legal exceptions.

To submit a request, email zhanghongcai97@gmail.com. We may need to verify your identity and authority before completing a request. Authorized agents may submit requests where permitted, subject to verification.

We will not unlawfully discriminate against you for exercising privacy rights.

Opt Out of Sale, Sharing, or Targeted Advertising

Residents of certain jurisdictions may opt out of activities considered a sale or sharing of personal information or targeted advertising. Use our Your Privacy Choices page or contact us.

Where legally required and technically supported, we recognize the Global Privacy Control signal as an opt-out request for the browser or device sending the signal.

Marketing Communications

You can unsubscribe from promotional emails by using the unsubscribe link in the message. Even after opting out of marketing, we may send non-promotional communications about orders, accounts, customer service, security, or policy changes.

Children

The store is not directed to children. We do not knowingly collect personal information from children under 16 without legally valid authorization. A parent or guardian who believes a child has provided personal information may contact us to request review and deletion, subject to applicable law.

Third-Party Links

The store may link to third-party websites or services. Their privacy and security practices are governed by their own policies, and we are not responsible for their independent practices.

Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices, services, or legal obligations. The revised version will be posted here with a new “Last updated” date. Where required, we will provide additional notice.

Contact

For privacy questions or requests, contact:

Shenzhen Xunfu Electronics Co., Ltd.
Email: zhanghongcai97@gmail.com
Business address: A601-2, No. 323 Donghuan 1st Road, Helian Community, Longhua Street, Longhua District, Shenzhen, China.